Nov
02
2010
0

My Latest Projects

Too many projects, too little Coke.Well, it’s only the 2nd of November and it’s already been a crazy month…

I finally got my Real Estate license, so I’ll be putting the finishing touches on my Roseway Real Estate site and building a new site around showcasing the various types of homes for sale in Portland.

I’ve added a new feature to the Roseway site that I’m calling the “Ask an Agent” feature, using the new VYou video platform which basically allows you to create an interactive Q+A section on your website. When someone types in a question, it will show them related/similar questions and my video response answers. If there isn’t a similar question/answer it allows them to send the question to me. I then get notified that someone has posted a question so that I can record a video response. Once I publish that response, the person who originally answered the question receives a notification (assuming they provided their email address) that I have answered their question.  It’s a pretty cool system, and I think it has great potential for use in these situations.

I’ve never been much of a video guy before, so this is a big step for me, but one that I see huge value in.  The videos allow you to show more personality, and express the message in the exact way you would as if you were face to face with a client asking the questions.

As if I don’t have enough to do, tomorrow I’ll be launching two more projects. One is still top secret for now, as it’s official launch is being done at the NAR convention in New Orleans. Here’s a hint though.

The other is a project we’re calling “Before You Die – Portland” which will basically be showcasing all the cool things you’d want to do in Portland before you… well… die.  Similar to the “365 Things To Do in…” that took the Nation by storm earlier this year but without the headache.  Plus, we’re going to be a little more focused on conversion instead of just blindly driving non-targeted traffic to our site in hopes that they magically end up on our Real Estate conversion pages.  I’ve learned a lot by sitting back and watching what others have been doing with this style of marketing. So, it’ll be interesting to see if what I’ve learned can translate into anything. Time will tell…

So, those are my projects that I’m going to be riding into next year on.  What’s keeping you busy these days?

Written by Jeff in: Real Estate |

There's nothing down here, all the good stuff is up above. Seriously.

But, while you're down here, you should be made aware that these thoughts are mine and mine alone. They do not necessarily reflect those of my employer. This site is neither sanctioned nor endorsed by my employer and is strictly a personal effort of Jeff Bernheisel. All care, but no responsibility is taken for errors and omissions. All material on this site is protected under copyright, but may be used with appropriate acknowledgement. Now get outta here!